Samuele Franzini is an interdisciplinary entrepreneur and executive with over 20 years of experience in new-media, technology, and visual arts.
He has a background in electronics and telecommunications and has worked as a video, creative, and experience director in various fields such as music, fashion, marketing, advertising, technology, and events.
In 2002 he founded Midfinger Records, the first music net-label in Italy that released more than 20 artists in the following 12 years. During the same period, he also founded two magazines, Midfinger Mag and Hickey Mag.
During this period he constantly worked as a music and fashion photographer.
During this period he constantly worked as a music and fashion photographer.
In 2006 he turned his attention to films, and his fashion short film "Signs +5" for Vivienne Westwood was presented at the celebration "Pioneers of Fashion Films" during the 2010 Cannes Film Festival. He directed and curated the cinematography of many commercials and interactive videos for major brands.
He currently runs Amigdala, an Experience Design Studio that creates digital, hybrid, and virtual experiences for major brands. In 2020 he also founded Wyth.live, a start-up that creates online experiential platforms.
He has won many awards worldwide such as Cannes Lions, Epica, Webby, FWA, and Promax Europe.
Here are some links to discover more about:
- Midfinger Records
- Amigdala
- Wyth
- Midfinger Records
- Amigdala
- Wyth
Let's do a project together.
Thank you!